about us

We know most people dread fundraising. LoveWell was born out of the deep desire to give others a handcrafted option when raising support for causes they love.

In 2016, MudLOVE created an online fundraising platform using their products. One of the first campaigns to launch was for the Lavender family.

On the morning of June 15th, 2016, Derek and LeAnne Lavender were struck with a life-changing event. A few months into their hospital stay, family members surprised Derek and LeAnne with a MudLOVE fundraiser to help alleviate the burden of medical expenses. They collaborated on words and images that represented their spirit of positivity and perseverance since the accident. During the campaign, friends, family, and even strangers rallied around the Lavenders in a big way, helping them go above and beyond their financial goal!

A few months later, LeAnne started working at MudLOVE specifically to help with fundraisers. With her personal experience in hand, she jumped right into helping others create a campaign that they could proudly share with their community. Since then, the program has grown into what is now called LoveWell, a sister company to MudLOVE.

We are here to help you love others well through fundraising with handcrafted products.