about us

LoveWell was born out of the deep desire to give others a handcrafted option when raising support for causes they love.

In 2016, MudLOVE created an online fundraising platform using their products. One of the first campaigns to launch was for the Lavender family.

On the morning of June 15th, 2016, Derek and LeAnne Lavender were struck with a life-changing event when Derek was in a serious accident on his way to work. After being given a less than 5% chance of walking again, the Lavenders spent months in a couple of different hospitals.  A few weeks into their recovery, family members surprised Derek and LeAnne with a MudLOVE fundraiser to help alleviate the burden of medical expenses. They collaborated on words and images that represented their spirit of positivity and perseverance since the accident. During the campaign, friends, family, and even strangers rallied around the Lavenders in a big way, helping them go above and beyond their financial goal!

When the Lavenders returned back home from the lengthy hospital stay, LeAnne actually started working at MudLOVE specifically to help with fundraisers. With her personal experience in hand, she jumped right into helping others create a campaign that they could proudly share with their community. Since then, the program has grown into what is now called LoveWell, a sister company to MudLOVE.

Here at LoveWell, you will work closely with LeAnne and the rest of the team to curate a fundraiser campaign with products you will be proud to wear on your wrist and share with others.